For the concept of the proposal shoot in the customer, you
can work a tale into
images of the two flirting, having a milkshake, and riding
home in his oldfashioned
convertible. You can improve the experience for the person
and client
alike. From a business understanding, telling a tale with
images gives you the
chance to sell more images, sell client books, and make the
shoot more of
an experience.
You have probably seen fashion editorials in the back of
fashion periodicals.
They are frequently 6-15 pages long and based around a
cohesive theme.
While maintaining this theme, the shooter often tells a tale
through his
■ The
story may be based on fantasy, with the model in a world filled
with fantastic props and surreal fairytale environments like
the work of
fashion shooter Bob Jogger.
■ The
story may be about consumerism and sex in society, like the
work of David LaChapelle.
■ The
story may be about beautiful doe-eyed subjects-quiet, almost grieving,
appearing to be plucked from the Victorian era, like the
work of Paolo
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